• Belief in religious and national culture and its realization in behavior, speech, and deed
• Adherence to moral standards (mutual trust and respect, honest frank treatment, justice and fairness, abiding by the law, keeping a promise, …)
• Regarding customers as the assets of the company
• Observing the culture of team work, sense of responsibility, accountability, and being open to criticism
• Attempt to employ innovation and creativity for the promotion of Iran Construction Industry
• Satisfying the beneficiaries in line with the goals of the parent corporation
• Proper and effective execution of projects and contracts based on their due time tables
• Optimal use of capitals and resources
• Complete enforcement of administrative rules and regulations and due observance of professional discipline and etiquette